Website Design Case Study: Precision Imports

Precision Imports is a family-owned import car repair shop in Milaca, MN serving Central Minnesota. They purchase import cars to repair and sell on their website, while also operating as a repair shop for vehicles from Brainerd to the Twin Cities.

Brief

Jennifer and Tony Ringham run the Precision Imports shop together. They started out in a three-stall garage near their home, and have grown to a new facility in 2015. They employee two additional professionally trained technicians.

The team at Precision Imports was very willing to work with us to make the very best end-product possible.

https://precisionimportsmn.com/

Design

Attractive Design

Precision Imports was able to provide stunning photos of imported cars in their shop, as well as outside for their sales page. Our designers worked hard to create an elegant theme, with industry appropriate fonts, layouts, and colors. We also designed a new logo with their buy-in.

On the Inventory page, you can see that we’ve designed an elegant and easy-to-navigate page for car sales, quickly allowing buyers to see the most important information without even clicking.

Screenshot of the Precision Imports website.

Trustdyx Technology

The Precision Imports website was built on Trustdyx, not WordPress. Trustdyx is our proprietary website building tech which allows us to engineer fast, beautiful, affordable sites without worrying about third-party plugins and themes.

With easy navigation, customizable forms, and many more native features, Trustdyx gave Precision Imports the exact blend of tech they needed.

Integrated Internet Marketing

While the developers were coding and the designers were creating, the writer was connecting with Jennifer and Tony personally and building the words on their website. Our internet marketing service for Precision Imports serves to help their website appear in search results, but also to draw in the client who clicks, help them fully-understand how Precision Imports can fulfill their needs, and encourage them to get in touch right away.

Results

“From the first moment I spoke with Cohlab, I knew we’d have a great experience. They have designed two websites for us, generated workable logos for social media, and been extremely quick to make any changes or updates to our sites after they were live. Their process is very thorough and their team obviously stays tightly connected and communicates about their projects to produce a design that the business owner will love. I highly recommend working with them!”

Jennifer Ringham
Owner, Precision Imports

Cohlab Digital Marketing

Cohlab Digital Marketing was created to respond to the needs of small-to-medium sized businesses. The Cohlab team is able to create responsive websites which reflect the client’s personality and how their customers really use the site. Cohlab also helps market companies online, utilizing their Google partnership and years of experience with online reviews, search engine marketing and optimization, content creation and more.

The Cohlab team is constantly innovating in website design and digital marketing techniques, leading to future-focused developments and partnerships like Trustdyx, Cohlab.Reviews and more.

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